Tag Archives: co working spaces

co-working space

The secret to effective networking in a co-working space

Every blog, article or any person who has experienced a co-working space talks about its countless benefits, one of them being- excellent networking. When people from different academic backgrounds and varied interests work together under the same roof, then there is bound to be some constructive communication. But, the question here is how to make these interactions effective and productive for your business. Here are four secrets that can transform the way you network in your co-working space.

Break the ice, start the conversation

A conversation which isn’t business-related is the best opportunity to connect. From a simple hello, a quick chat on a coffee run or a fun discussion at common events, coworking spaces provides a host of opportunities for you to network better. The focus should be on making connections and having a conversation, as compared to seeking for an opportune moment to pitch your business.

Share ideas, opinions and knowledge

Sharing information that can add value to someone else’s work or life will not only help a co-worker but also lead to future gains. Sharing does not involve giving away your trade secrets or your next business idea; it merely means imparting knowledge. A co-working space emanates of openness, innovation, and creativity. Using this to your advantage will put you on the receiving and giving the end of useful knowledge.

Let your passion speak for itself

When people say, ‘Do what you love, and you’ll never have to work a day in your life’, they’re almost a hundred percent right. No amount of hard-selling can replace passion. If you’re passionate about what you do, it will automatically show in your work. Selling your product involves making your customers familiar with it and getting them to buy it. On the other hand, your passion sparks curiosity and helps you build relationships. In such a situation, your co-worker might not need your product. Once they see your passion and your friendly nature, they’ll feel a need to recommend you to others because they like you and want to be helpful.

Socialize, not just network

A great perk of a coworking space is the opportunity to attend various events. Shared cafeterias are also another added benefit. Such situations create a friendly environment, which becomes an ideal place to start building new connections. However, building connections shouldn’t be your only goal, rather socialising and getting to know your co-workers is equally essential to help your business grow. So, use events and cafeteria’s to your advantage and never hesitate to talk to other people. Places like these attract people who are open-minded and looking to build connections.

Factors For Choosing Best Co-working Space

Location combined with amenities stand out as integral factors in choosing co-working space

Going by famous expression coined by real-estate tycoons, three factors matter the most when it comes to real estate- ‘Location, Location & Location.’ This dictum is followed by a majority of people in the business.

While we’re no real-estate gurus, we do have an expertise when it comes to choosing the right co-working space for your business. There is plenty of advice floating around on the internet and in the real world for businesses on a lookout for shared spaces. Mostly this information is either too amateur or too complicated to decipher and follow resulting in a confused business, unable to make the right decision for their selves.

We, at Smartworks, to make it easier and precise skip the technical and cumbersome jargon and shift our focus to only two factors. The first, passed on to us by real-estate legends- Location. Second, a factor we figured out with our experience in the business- Amenities/ Facilities.

Why Location?

A centrally located office is largely significant in how much value you get out of your membership. A location, having good transport connectivity, nearby entertainment facilities and convenient stores, decent restaurants, parks or other reputed companies is a win-win situation for your business. An impressive neighbourhood or a prestigious cyber park not only impresses potential clients but serves as a lucrative factor for the prospective employees as well. A short stroll in the park post lunch or an evening out at a nearby restaurant with colleagues serves as a welcome break from the mundane routine at the office.

On the flip side, choosing or getting a centrally located office space is no easy feat. Every location requires a thorough research and some ground-breaking determination to finalise. When it comes to a co-working space, the importance grows manifold.

For instance, at Smartworks, we make sure that our offices are located in the heart of the city to cater to the needs of a majority of businesses. Yet, an essential factor to remember is that every business has its own requirements so always choose a location that works for you and the needs of your business.

What to look out for?

  • Easy to reach
  • Good parking facility
  • Superior connectivity to public transport
  • Safety and security precautions
  • Convenience

Why Amenities/ Facilities?

Does your business require a fast Wi-Fi connection, access to an excellent 3D printer, Skype room for client calls, suitable space for brainstorming sessions? Or you need something for yourself like a cup of coffee or tea early morning, a cafeteria offering healthy food or home-cooked food options? Clean toilets?

First of all, it’s quite challenging to work in an office not offering facilities which are a necessity for your business. Secondly, it’s equally difficult to work in a space which does not cater to your basic needs as well. Every office-goer has some requirements to be fulfilled. It’s simple logic- the more needs met means an increase in the happiness index of employees which automatically equals better performance at work and an increased job satisfaction. That is precisely why it’s also important to find a co-working space that gives you everything else you need to maximise your work experience.

The creation or complete destruction of the value proposition of office space depends entirely on the infrastructure and amenities it has to offer.

Ideally, a business should look for a co-working space that caters to all their needs by providing a membership plan which makes you productive sans lucrative extras you will never use.

A co-working office space like Smartworks offers all the basic as well as luxurious amenities like a Smart cafe or a weekly entertainment session. On top of that, a co-working facility like ours helps balance the work/life equation and provides a daily dose of fun as well!

What to look out for?

  • Engaging working environment
  • Good internet connection
  • Sanitary bathrooms
  • 24-hour electricity back-up
  • Good cafeteria and drinking water
  • Comfortable seating facility etc.
shared office spaces

More than space, shared office spaces are breeding gainful networks

Do 500 Facebook friends, hundreds of Twitter followers and thousands of Instagram friends make us a networking guru? Well, not really. These numbers might make us socially and digitally active, but in the real world it misses building a network of friends and associates to draw energy from and keep us going.

This networking is all about creating a fabric of personal contacts that will provide support, feedback, insight, resources, and information whenever required. At shared office spaces, networking is a constant activity. When people work in the co-working spaces, they learn that they can help each other in ways they had not imagined before. Regular interactions between members lead to strong relationships that can lead to mutually beneficial partnerships.

It is one of the most useful means to gain knowledge and let others know about your business. The more you connect with people, the more clients you create for your business. That is precisely why a lot of countries hold global startup competitions or international tech events that see a convergence of talent from across the globe. People, who understand its importance, attend events, workshops, and gatherings to get in touch with as many people as they can.

However, that’s not the only benefit of networking at shared office space. In fact, that’s only the beginning.

Not a forced interaction
The foremost benefit of working in shared office space is that networking is an inherent part of the setup. In a co-working spaces, professionals come from different skill-sets and backgrounds, and they collaborate to achieve their respective goals. They meet and develop a relationship naturally without forcing each other to do so. Their primary motive is to achieve their goals where networking comes as a by-product. Thus, networking happens in the process of working together and not because you are present in a boardroom or a conference where you must exchange your cards forcefully.

Allows skill sharing
In addition to sharing knowledge and building fruitful relationships, co-working spaces also enable companies to have the best available resources in front of them. Skill sharing is at the heart of shared spaces. When you’re a part of a community, the best way to see it grow is to help opportunities and knowledge flow circularly through it. The notion of ‘pay it forward’ should be at the center of your work. When you are helping others to flourish, they will always be willing to help you do the same.

Ambience promotes connectivity
Networking becomes way too easy and comfortable if the atmosphere is relaxed and soothing. The static nature of workforce in a traditional office setup doesn’t give enough networking opportunities. You work with the same set of people every day. In some cases, workers in a traditional office set up feel skeptical about networking with colleagues, seniors or juniors because of insecure atmosphere and internal politics.

Shared office spaces, on their part, are free from all these constraints. The absence of working hierarchy, formalities, and job insecurity doesn’t bog down workers in shared spaces.

Some folks intuitively know how to network in co-working spaces, whereas others have to learn it. Networking in the shared office spaces is often low-key, yet with high rewards. Just remember, people do need people. The more you build healthy working relationships with those in your space, the sooner you get to expand your horizons and move your business ideas forward.